Universal beard care. Recommended for all beard types.

Explore our 3 signature scents.

Our Beard Oil is a careful blend of high-quality, light oils. Quickly absorbed by the hair and skin, it softens and nourishes the hair, moisturizes the skin underneath and soothes dandruff and itchiness.

Enjoy a full care routine with our Beard Wash, or our deeply nourishing Beard Balm.

See our tutorial for an exceptional beard here.

Volume: 30 ml / 1 fl. oz. or 60 ml / 2 fl. oz.

Texture? Lots. Hold? All-day.

Go clean and be seen! A modern, polyvalent styling product with a true matte finish. It performs impeccably, affords volume and washes out easily!

Our Styling Clay is composed entirely of ethical and clean ingredients, and those are some rare qualities in the world of styling products. You’ll find a blend of natural oils and waxes, fine clays and a ground-breaking fixative of vegetable origin.

Suitable for all hair types, ideal for fine hair. (Hint: keep our Pocket Comb on hand for quick touch-ups.)  

It is one of the very rare styling products without any trace of petrolatum or synthetic polymers.

Water-soluble, you can simply wash it out with a gentle shampoo.

Light fragrance of citrus and sage.

Volume: 60 ml / 2 fl. oz.

Learn more about our Styling Clay in this video (3 min. 35 sec.)

Low-shine look, low-key vibe.

The GROOM Styling Cream - a natural look, a supple hold and clean ingredients. Simply put an outstanding styling product!

Some say our Styling Cream is the perfect product. Easy to apply, it instantly softens the hair and styles it effortlessly, with a low shine and medium, pliant hold. 

Water-soluble, it washes out easily. The natural ingredients are gentle to the scalp and do not dry hair out. (Pro tip - our Fortifying Shampoo will give you amazing results!) 

Suitable for all hair types, ideal for medium to thick hair. Keep our Pocket Comb on hand for quick touch-ups.  

As with all our styling products, it is without any trace of petrolatum or synthetic polymers.

A light scent of juniper and lime.

Volume: 60 ml / 2 fl. oz.

Learn more about our Styling Cream in this video (4 min. 29 sec.)

Tantalizing GROOM fragrances in your home and workspace.

This Sandalwood candle is a blend of exotic spices and - you guessed it - sandalwood. Warm, captivating, unmistakable. 

These soy candles will disperse our signature scents for several hours.

But get it while you can as this is a seasonal item! 

Approximate burn time - 50 hrs. 

Also available in our Conifer scent.

The essentials for body and skincare!

This little box features our skincare products to feel what GROOM is all about.

Ideal to explore what all the hype with our skincare line is all about and just perfect to put in your suitcase.

This set features:

• Moisturizing Shower Gel - 30 ml
• Stick Deodorant - 21 g
• Purifying Face Wash - 30 ml
• Mattifying Face Moisturizer - 15 ml
• Rhassoul Soap - 70 g

These are generous sizes for a test run, allowing for a few weeks of regular use.

The containers are easily reusable for travel.

No such thing as too many black tees.

Our new t-shirts might turn out to be just perfect :

• Certified organic cotton

• Handmade AND union-made in The Eastern Townships, Quebec

• Wonderfully soft

Before being another merch t-shirt, GROOM apparel is first and foremost extremely well-made, durable and comfortable.

And because no one likes to be a walking billboard, we made our logo quite discreet. 

Straight cut, true to size.

Also available in white.

No such thing as too many white tees.

Our new t-shirts might turn out to be just perfect :

• Certified organic cotton

• Handmade AND union-made in The Eastern Townships, Quebec

• Wonderfully soft

Before being another merch t-shirt, GROOM apparel is first and foremost extremely well-made, durable and comfortable.

And because no one likes to be a walking billboard, we made our logo quite discreet. 

Straight cut, true to size.

Also available in black.