Fortifying Shampoo

Show your face the love it deserves.

Our Purifying Face Wash was specifically designed for daily use. Its signature formula features effective yet gentle cleansing agents, such as volcanic clay.

With the desire to make this a self-standing product, we carefully selected natural key ingredients and raised the bar: barley and jojoba extracts offer a soothing and moisturizing touch, protecting the skin's natural hydration.

Use our Mattifying Face Moisturizer to complete the routine. 

A light scent of pine and cedar.

For all skin types.

Volume : 120 ml / 4.05 fl. oz. 

Learn more about our Face Wash in this video (1 min 28 sec):

Cleanse thy mighty beard.

Our Beard Wash is a shampoo that has been created especially for regular use for your beard and face. It is gentler than regular shampoo, shower gel, and body wash or soap, all of which will dry out and damage your beard. Our formula combines conditioning properties with a cooling, minty effect.

Pine, juniper, lime and clary sage fragrance.

Recommended for medium to large beards.

To take good care of your beard, check out our Beard Oil and our Beard Balm.

See our tutorial for an exceptional beard here.

Volume: 250 ml / 8.45 fl. oz. or 500 ml / 16.9 fl.oz.

Find out more about the Beard Wash in this video (0min 32 sec):

A concentrated, modern, leave-in treatment.

The latest in our collection, the GROOM Beard Conditioner, brings beard care to new summits.

This light cream contains wholesome key ingredients and precious oils, such as rice protein extracts, argan and jojoba oils.

The beard becomes instantly soft and manageable from the moment it goes on.

Intuitive to use, our Beard Conditioner leaves a light, natural finish to the beard.

Makes a great stand-alone product for a quick routine or pairs excellent with our other care products, especially the Beard Wash. 

A very light scent of coniferous trees, lavender and citrus.

Recommended for all beard types.

Volume: 120 ml / 4.05 fl.oz.

Enjoy the subtle scent and all-day protection of a no-nonsense deodorant.

Performant, easy to wear, goes on clean… and natural! We spent months perfecting this exceptional product.

Ditch aggressively scented deodorants and antiperspirants with aluminum salts. Our deodorant merges castor bean extracts to combat odours with tapioca starch extracts to absorb moisture. Carnauba wax and shea butter nourish your skin while preserving a dry finish.

Elegantly scented with juniper and slightly peppery eucalyptus.

Start your cleaning regimen with our Rhassoul Soap or Moisturizing Shower Gel.

Free of aluminum salts, baking soda, petroleum derivatives and parabens.

Weight: 75g / 2.64 oz. or 21 g / 0.74 oz.

Learn more about our Deodorant Stick in this video (0 min. 58 sec.)

A zesty fragrance and an espresso grounds scrub. Wake up beautiful with our Arabica Soap.

Our traditional soap enriched with shea butter is here, enhanced with a coffee scrub!

Cold-saponified, our soap acts gently on the skin, making your ritual all the more comfortable.

You will find in our Arabica Soap a light exfoliation from espresso coffee grounds collected from a Mile End café.

Naturally rich in glycerin due to its saponification process, our soap bars are over-greased with shea butter to give them moisturizing properties.

Refreshing fragrance of eucalyptus, bitter orange and coffee.

140 g

See our other shower essentials:  Fortifying Shampoo and Fortifying Conditioner.

For that untamed, summer look - always.

The GROOM Styling Mist - a hugely versatile sea-salt spray that immediately boosts volume and delivers texture to your hair!

Its superpowers reside in just the right balance of sea salt -for texture- and our natural fixing agent - for volume.

The result is an outcome that will work wonders on its own for a look au naturel (hello beach hair!) with a soft hold, or in combination with our other styling products to boost their effects. 

The icing on the cake: it will instantly bring back to life hair that has been dulled by a ballcap or a bike helmet. Hint - keep that Pocket Comb handy for a quick restyle.

Light fragrance of citrus and fresh herbs.

Formulated without silicones, parabens or synthetic polymers.

Volume: 120 ml / 4 fl. oz. or 240 ml / 8.1 fl. oz.

Learn more about our Styling Mist in this video (2 min. 41 sec.)